We weren’t geniuses. We actually weren’t very experienced, but we had one thing in our favor,
our way of thinking – Howard “Dutch” Darrin
I bring to life new ways of thinking/interacting in a way that creates focus and energy. This classic definition of an animateur comes from the book entitled “The Necessary Revolution”. Read it – it will open your eyes to world of sustainable business – an area I happen to be quite interested in.
Let’s presume for a moment that environment and culture shape a child’s development. I grew up in a household where the environment can be best described in one word – entrepreneurial. Not that glamorous, rah-rah, livin’ the dream sort of entrepreneurial you read about in business school. I’m talking about the struggles of a real family riding the roller coaster that every real world start-up company beholds as their mainstay attraction. And that describes the culture of my youth.
While I did not directly take part in these start-ups (I was a little young for the nuclear industry), I did absorb the desire. It started for me in high school with a lawn care and landscaping business. I know – everyone in high school did that (back in the day). Believe me, I’ve heard it. However, dare I brag that our company grew so successful that my partner continued well beyond high school. We were a touch more serious.
I have started companies ranging from restaurants to television production companies. Over the course of these experiences I have evolved a very deep understanding of why many start-ups fail, the personal and professional challenges faced by entrepreneurs and the underlying tenure of business that makes up much of today’s hot corporate jargon. A magic exists in the process of the starting a company. It is a magic, however, that is often not for the faint of heart.
I have also helped small-to-medium sized businesses by bringing my real world, practical knowledge gained from years of experience to help them find success on their journey. My experience spans many industries and the services I provide range from business consulting to providing a support structure to simply repairing that which has been broken.
Understand that I do not consider myself an “expert” in any one particular field. Many see that as a dangerous statement to publish about one’s self. I, however, argue that not presuming “expertise” provides me with a distinct advantage because I apply the rules of success without bias. I was once told that I “know everything”. Not true – I simply apply the same logic across many platforms. The industries may differ, but the rules for success remain more constant and universal than people think.